Merchandising department is the star of the department among all the working departments in the Export concern, because Merchandising is the only department having maximum control over the departments and total responsible for Profit and loss of the company.

Merchandising denotes all the planned activities to execute and dispatch the merchandise on time, taking into consideration of the 4 Rs to replenish the customer.

• Right Quantity: To dispatch right quantity of product what buyer ordered.
• Right Quality: It should be with right quality as accepted both parties.
• Right Cost: Everybody wants more from what they are paid.
• Right Time: No one wants to wait idle even in a Restaurant. Keeping delivery schedule is mandatory.